How to add your podcast to every podcast directory
April 25, 2018 · Updated February 2, 2020 · By James Cridland · 7.7 minutes to read
There are many different podcast directories and apps out there – and if you want to be sure of the most amount of downloads, you should make sure your podcast is on as many of these platforms as you can.
Tips for adding your podcast
It doesn’t matter where you host your podcast, you can be listed in any of the following places. Some podcast hosts make it a little easier to submit than others; but all of them will give you an RSS feed address, which is all you need to get listed.
Many of the podcast directories below also bring in data from Apple Podcasts: so you may find you’re already listed. You might want to search first. However, it’s useful to “claim” your podcast on these other services: some give you more consumption data, and other data: and some will even give you money!
The most important places you should add your podcasts
Apple Podcasts. Their data powers many other people, and they are responsible for at least 70% of all podcast plays. It also takes time for them to approve you, so do this one first.
Spotify. They’re responsible for around 10% of all podcast plays, and in many countries they’re the most popular way of listening to podcasts.
Stitcher. It’s responsible for about 2% of all podcast plays, and has historically been a good choice for Android users.
Google Podcasts. It’s responsible for about 2% of podcast plays, but it has the capability of doing a lot more for you. Except… Google find you, rather than you submit to Google. There are things you can do to help Google find you – click below for more information.
All the rest. Almost everyone else’s services make for a miniscule amount of listening; so they’ll not make much difference to your downloads, but you’re here already, so why not?
All the podcast directories we’re in
Acast – add yours. Acast is a podcast host, but does have its own app and website.
We’re in the daily briefing section. From your app, choose Menu > Settings > Flash Briefing, and add “podnews”. Add yours with a friendly developer.
We’re in Anypod. “Alexa, open AnyPod”, then, “Play Podnews”.
The Amazon Echo uses TuneIn (see below) as its default podcast directory.
Android phones – listen here. This opens Google Podcasts. The player is already installed on all Android phones (and it’ll help you install the app, too). Add yours
Apple Podcasts Add yours. If you only add yourself to one podcast app, add yourself to this one; many other apps pull from Apple.
Audioburst Add yours. Audioburst is an audio search engine, and this may get your podcast discovered by new listeners.
BluBrry Add yours. BluBrry runs a full podcast directory that can be used by other developers.
Bullhorn Add yours. Bullhorn runs a podcast app with a difference: you can use it without any data connection. Instead, the app gives each listener a temporary telephone number to call to listen to a podcast – using their free cellphone minutes.
Castbox Add yours by suggesting your podcast. Castbox does pull from Apple Podcasts, but you can speed up the process here.
Deezer Add yours. Deezer caches your content, and gives you weekly consumption reports.
Digital Podcast Add yours.
Fydd Add yours – Fydd is an independent podcast search engine, based in Germany.
Google Home and Google Assistant – we’re in the news briefing service, and have retired our voice action. You can also ask “Play the news from podnews podcasting news”. These devices use the same database as Google Podcasts – add yours.
Google Play Music (US/Canada only) You could add yours – use a US VPN like Tunnelbear – but we’d recommend ignoring this, because it’s rubbish, it caches your podcasts so you’ll have to visit them for the stats, and it’s going away soon. Instead, get into Google Podcasts
Google Podcasts Add yours, though you’re likely already there. Google Podcasts also powers the Google Assistant and Google Home smart speakers.
Himalaya claim yours by finding your podcast and following the links. Himalaya also pulls from Apple Podcasts.
iHeartRadio Add yours
iTunes Add yours – this is the same as Apple Podcasts. Apple doesn’t really want you saying “iTunes” any more – so stay on the right side of Apple and never use the i-word again.
Listen Notes Add yours – this directory also pulls from Apple Podcasts.
Majelan add yours is a subscription podcast app from France. It didn’t contain ours (it does now), though does appear to contain many different podcasts; and its interface is also in English.
Overcast Add yours by listing in iTunes
RadioPublic Add yours – RadioPublic will also let you earn money, if you want, and has a bunch of other useful tools for podcasters.
Pandora Add yours (it’ll currently take a few months to get on).
PocketCasts Add yours, though PocketCasts also pulls from Apple Podcasts.
Podbean Add yours
Podchaser Add yours (there’s a + button on the left), though it does pull from Apple Podcasts. Best to claim your podcast here though, to add more data.
Podknife Add yours – register then use the “Add a podcast” menu item
Plex – register then add yours from the website (a microphone with a plus symbol next to it)
Player FM Add yours by pasting the RSS feed into the search box. This does also pull from Apple Podcasts.
Radio.com (we’re there, but don’t quite know how to link) – add yours
RSS – this is our audio and a full text feed, with links
Samsung Bixby – add yours – Bixby is the Samsung equivalent of Alexa, and this link goes to a complex 50-step process using “capsules”, “playgrounds” and “hints”. We’re not on this platform: but on the bright side, we suspect nobody else is either.
Spotify Add yours – Spotify is the #2 podcast platform in the world, and gives you some great statistics, too.
Stitcher Add yours – Stitcher is one of our top five directories to add yourself to.
TuneIn Add yours. TuneIn is used by many different podcast services including Amazon Alexa powered speakers.
Here’s how to link
Here’s an automatic link – https://podnews.net/listen, which will play our podcast on the default podcast app on your phone or computer automatically. (Try it from a different device). You can make one of these by searching for your podcast and then finding the code on the “link to this podcast” section at the bottom. Links like this are great for sharing on social media, and other places too.
Not a coder? Use podfollow.com or a Chartable SmartLink or a Plink or a Kitelink, which all offer the same kind of functionality, and all have a free tier.
Use a QR code to link to these magic links on your business card. QR codes work automatically on any smartphone these days. (Get people to tap the QR code on their screen if nothing happens.)
For your own website, we’d recommend just adding an Apple Podcasts, Google Podcasts and Spotify button, and a big embedded player so people can just hear it. Here’s where to find an embedded player, and you can find the official buttons for your podcast by searching for your podcast and then finding the code on the “link to this podcast” section at the bottom.